Logo Process

For my GD4 class, I had to redesign City Blossoms, an organization that teaches children how to garden.

I decided to work on their logo. I started out with this abstract mark:



It is meant to be a C and a B in the shape of something organic, like bud or a leaf or even a droplet of water. However, it was also reminiscent of a flame, and was somewhat difficult to read as the letters.



I eventually came up with this new mark using the C and the B, that looked like a sun or a flower.



The class and I agreed that this mark was superior, so I got to work perfecting it:



So now, here is the current (and possibly final) version of the logo. It comes in different colors.